Linky Goodness - 8/27/2009

Thursday, August 27th, 2009

It’s either “Hell Yeah” or “No”
Derek Sivers is turning down more of the “Just OK” opportunities.

I used to call my version of this the “slamming the fist on the table” method of hiring. If there wasn’t someone in the group slamming their fist and demanding this person be hired immediately, then it was a “no hire.” It worked pretty well at Abuzz.

SEOMoz’s SEO factors review
Every site owner should read this. Serendeputy isn’t an SEO play, but it’s still good to know that I’m doing the basics pretty well.

Publishers are killing themselves with misguided ad pricing
I’ve been railing against selling inventory to the remnant markets for years. Forbes’ Jim Spanfeller agrees, and lays out his rationale.

The art of business development
Joel Spolsky at Inc. talks about how some of the deals are made. Here’s my favorite quote: “Are you proposing a relationship in which you write checks to us or one in which we write checks to you? Because, you know, we took home $812 last month, so we won’t be writing any big checks.”

I’m in the middle of the Serendeputy Publisher Services sales cycle with a number of clients right now. Doing deals takes a while, but I think that it will make everyone more money in the long run.

Why Waltham doesn’t matter
Scott Kirsner writes that Waltham (with its Mount Money plateau) is less vital to the local start-up ecosystem than it used to be.

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